AuthBridge-footer-logo
Building a More Secure and Sustainable Future for India’s Gig Workforce

Building a More Secure and Sustainable Future for India’s Gig Workforce

Building a More Secure and Sustainable Future for India’s Gig Workforce

Building a More Secure and Sustainable Future for India’s Gig Workforce

Speaking on India’s evolving social security framework for gig workers, Ajay Trehan highlighted the need for a more structured and scalable ecosystem to support the country’s growing gig workforce. He noted that gig workers have long powered sectors such as last-mile delivery, mobility, logistics, home services, and digital commerce, even as the social security framework supporting them has remained fragmented.

“For many years, this workforce has powered last-mile delivery, mobility, logistics, home services and digital commerce, but the social security architecture around them has remained fragmented. A defined eligibility threshold, along with aggregator contributions, brings more structure to worker welfare and creates accountability for platforms,” said Ajay Trehan, Founder & CEO, AuthBridge. 

Trehan further emphasised that as gig workers frequently move across platforms, cities, and job categories, systems related to identity verification, work-history tracking, contribution management, and benefit portability must function efficiently at scale. He also highlighted the role of technology in building trusted, consent-led systems that protect workers while enabling aggregators to meet compliance obligations effectively.

In conclusion, he stated that the long-term growth of India’s gig economy will depend on creating a framework where flexibility, trust, compliance, and worker protection move together.

Read the complete article here. 

India’s Gig Workforce Enters the Social Security Framework

India’s Gig Workforce Enters the Social Security Framework

India’s Gig Workforce Enters the Social Security Framework

India’s Gig Workforce Enters the Social Security Framework

“Registration, worker IDs, contribution records, and benefit portability should not become separate silos across states. Ideally, the central framework should act as the common digital and legal spine, while states can build additional welfare layers on top,” said Ajay Trehan, Founder & CEO, AuthBridge.

Commenting on India’s newly introduced social security framework for gig workers, Ajay Trehan highlighted several operational and structural challenges that could impact effective implementation. He highlighted how the current eligibility model places an unfair burden on workers, as only completed tasks are counted toward eligibility, despite work allocation being heavily influenced by platform algorithms, demand fluctuations, and platform-side controls.

Trehan also emphasised that accountability for worker welfare should remain with the platforms that exercise functional control over onboarding, work allocation, payment visibility, and worker engagement, regardless of whether third parties are involved. Additionally, he stressed the importance of establishing stronger safeguards around sudden account suspension and deactivation, as workers risk losing both income continuity and social security eligibility if their accounts are blocked/removed midway through the year.

In conclusion, he stated that while the new framework marks an important step toward recognising gig workers within India’s social security ecosystem, our country needs a more unified, transparent, and worker-centric approach to ensure meaningful and long-term protection for the gig workforce.

Read the complete article here. 

Explore how Human-in-the-Loop AI enhances identity verification and fraud prevention by balancing automation, human oversight, and transparency.

Human-in-the-Loop AI: Why the Future of Automation Still Needs Human Judgment

Rebuilding Trust in BFSI with AI-Powered Onboarding

Explore how Human-in-the-Loop AI enhances identity verification and fraud prevention by balancing automation, human oversight, and transparency.

In a recent podcast feature, Amit Balwani, Senior Vice President of Technology, AuthBridge, shares his perspective on why Human-in-the-Loop (HITL) AI is emerging as a fundamental design principle rather than just a safety mechanism.

Artificial intelligence (AI) is rapidly reshaping how enterprises approach identity verification, fraud detection, and decision-making at scale. From reducing operational costs to accelerating onboarding, AI-powered systems are enabling organisations to process vast volumes of data with speed and efficiency.

However, as automation becomes more deeply embedded in critical workflows, the impact of errors, whether false positives or missed risks, has grown significantly.

In domains such as financial services, compliance, and digital trust, decision-making cannot rely on automation alone.

He further explains that the future of enterprise AI lies in collaborative intelligence, where human judgment and machine efficiency work together. While AI excels at processing large datasets and identifying patterns, humans bring contextual understanding, ethical reasoning, and nuanced decision-making, especially in high-stakes scenarios.

A key theme highlighted in the discussion is the importance of risk-tiered decision frameworks:

  • Low-risk, high-volume decisions can be fully automated
  • Medium-risk scenarios benefit from AI-led systems with human validation triggers
  • High-risk decisions require human-led oversight, supported by AI insights

This approach ensures that organisations can maintain speed without compromising trust.

Another critical aspect is transparency and explainability. As AI systems produce probabilistic outcomes, human involvement helps create a clear audit trail, documenting not only what decision was made but also how and why it was validated. This layered accountability is increasingly important in light of evolving global regulations and the growing demand for responsible AI practices.

Ultimately, the conversation reinforces a powerful idea:
It’s no longer AI versus humans; it’s AI with humans, by design.

As enterprises continue to scale their AI adoption, embedding human judgment into automated systems will be essential for building resilient, ethical, and trustworthy digital ecosystems.

Digital Fraud in India Up 30%: How DPDP Is Forcing a Rethink of Identity Verification

Digital Fraud in India Up 30%: How DPDP Is Forcing a Rethink of Identity Verification

Rebuilding Trust in BFSI with AI-Powered Onboarding

Digital Fraud in India Up 30%: How DPDP Is Forcing a Rethink of Identity Verification

In an exclusive feature with FEFutech, Ajay Trehan, Founder and CEO of AuthBridge, highlights how digital fraud in India has surged by 30%, driven largely by advancements in Generative AI (GenAI) and evolving attack methods.

The Rise of AI-Driven Fraud

As AI technologies become more accessible, fraudsters are leveraging them to create highly convincing fake identities, documents, and even biometric data.

  • 74% of Indian organisations report a rise in GenAI-driven fraud
  • 69% say their current KYC systems cannot detect AI-generated documents

This signals a structural weakness; not at the edges, but within the identity verification layer itself.

DPDP Act: A Turning Point for Businesses

With the introduction of the Digital Personal Data Protection (DPDP) Rules, 2025, the regulatory landscape is shifting from passive compliance to active accountability.

Key implications:

  • Businesses must implement reasonable security safeguards
  • Mandatory transparent breach notifications
  • Penalties up to:
    • ₹250 crore for security failures
    • ₹200 crore for breach notification failures

This marks a fundamental shift from “Was data collected properly?” to “Was risk actively understood and managed?”

Why Traditional KYC Is No Longer Enough

Conventional KYC systems were built for a static world:

  • Verify once
  • Store documents
  • Move forward

But today’s fraud ecosystem is dynamic and adaptive.

Challenges with static KYC:

  • Cannot detect post-onboarding account compromise
  • Vulnerable to deepfakes and synthetic identities
  • Over-reliance on data collection without actionable insights

Adding more checks or manual reviews often increases friction without improving accuracy.

The Shift to Identity Intelligence

The future lies in identity intelligence: a continuous, multi-signal approach to verifying users.

This includes biometric authentication, liveness detection, device intelligence, behavioural analytics, and real-time risk scoring. 

Instead of isolated checks, these elements work together to create a dynamic trust framework.

Business impact:

  • Faster onboarding for genuine users
  • Reduced fraud risk
  • Improved conversion rates
  • Stronger regulatory compliance

The message is clear:

Identity verification is no longer a checkbox, it is a living trust infrastructure.

Organisations that embrace this shift will:

  • Strengthen user trust
  • Protect business growth
  • Stay ahead of evolving fraud threats

Those that don’t risk falling behind in a landscape where fraud evolves as fast as technology itself.

AuthBridge partners with Redacto for DPDP Consent Governance

AuthBridge Partners with Redacto to Solve Consent Governance for India’s DPDP Era

AuthBridge Partners with Redacto to Solve Consent Governance for India’s DPDP Era

AuthBridge partners with Redacto for DPDP Consent Governance

New Delhi, April 15, 2026: AuthBridge, India’s leading provider of digital trust and identity verification solutions, today announced a strategic partnership with Redacto, a privacy-first technology company specialising in data redaction and consent governance. The partnership aims to help Indian enterprises operationalise consent management and strengthen compliance with the Digital Personal Data Protection (DPDP) Act.

Through this partnership, AuthBridge and Redacto will combine identity intelligence with real-time consent governance and automated data redaction capabilities to help organisations embed consent across the entire data lifecycle from onboarding and identity verification to data access, processing, and sharing.

The collaboration addresses a critical gap emerging in India’s consent-led digital economy, where organisations have advanced in data collection and identity verification but continue to face challenges in governing how personal data is used with valid consent, clear purpose limitation, and auditability, exposing enterprises to compliance and operational risks.

The collaboration will particularly support organisations in regulated sectors such as BFSI, healthcare, and digital platforms, where consent-driven data governance is becoming central to compliance and trust. By integrating identity verification with consent enforcement and data protection, the partnership aims to help enterprises move from fragmented compliance processes to a unified privacy and trust infrastructure.

As sectors such as BFSI, healthcare, and digital platforms navigate increasing regulatory scrutiny, the need for consent-driven data governance is becoming central to how trust is built and maintained for 1.4B people of India. The partnership enables enterprises to align with these requirements by transforming consent from a static checkbox into a dynamic, enforceable layer of trust infrastructure.

Commenting on the partnership, Mr Ajay Trehan, CEO and Founder of AuthBridge, said,

“India is entering a new regulatory and digital reality where consent is no longer a formality, it is the foundation of trust. While verification has evolved significantly, the real gap lies in how enterprises govern data post-collection. This partnership with Redacto is focused on solving that challenge. By integrating identity with consent governance and privacy controls, we are enabling organisations to operationalise DPDP compliance in a way that is both practical and scalable. Our vision is to help enterprises move from compliance-led approaches to trust-by-design systems.”

Responding to the partnership, Mr Amit Kumar, CEO, Redacto, said,

“India has solved the identity layer: AuthBridge has made verification seamless. What hasn’t been solved is what happens after. Once you know who someone is, do you have consent to use their data? For how long? For what purpose? Can you prove it under audit? The DPDP Act makes these questions non-negotiable. This partnership connects the identity layer to the consent layer for the first time, turning verification from a one-time event into the starting point of governed, accountable data use.”

Building Trust for 1.4B people of India: With the DPDP Act accelerating the shift towards consent-led frameworks, enterprises are increasingly recognising that trust cannot be built through siloed systems. The AuthBridge–Redacto partnership reflects a broader industry shift towards unified trust infrastructure, where identity, consent, and privacy function as interconnected layers rather than independent processes.

Through this collaboration, AuthBridge aims to strengthen its role in India’s evolving digital trust ecosystem, enabling enterprises to build consent-driven, privacy-first systems that redefine how trust is delivered in the DPDP era.

About AuthBridge

For more than 20 years, AuthBridge has been a leader in identity management, onboarding & verification, and business intelligence. Its future-ready, AI-powered technology and alternative data analytics solutions serve more than 3,000 clients across 30+ industries, covering 140+ countries. From Fortune 500 giants to India’s fastest-growing unicorns, AuthBridge ensures secure and seamless operations worldwide.

For more information, visit: AuthBridge Website

About Redacto

Redacto is an AI-first data privacy and governance platform that helps enterprises operationalise compliance with India’s DPDP Act. Its platform covers consent management, data discovery, vendor risk, and breach response, enabling organisations to embed privacy across the data lifecycle, from onboarding to processing to downstream use. Built for regulated sectors like BFSI, healthcare, and digital platforms, Redacto bridges the gap between compliance intent and operational execution. 

For more information, visit: Redacto Website

One in 10 BFSI job applications misrepresented salary: AuthBridge's Workforce Fraud Files

AuthBridge’s Workforce Fraud Files: 1 in 10 BFSI Job Applications Misrepresented Salary

AuthBridge’s Workforce Fraud Files 2026: 5% Discrepancy Rate Across White-Collar and Gig Hires

Strengthening digital and structured address verification processes must remain a strategic priority for BFSI institutions,said Ajay Trehan, Founder & CEO, AuthBridge.

Hiring risks in India’s BFSI sector are becoming more visible, driven by gaps in core verification checks, according to AuthBridge’s Workforce Fraud Files – H1 FY26. The report found that more than 1 in every 10 job applications in BFSI showed discrepancies, highlighting growing concerns in a sector built on trust and accuracy.

The analysis draws from lakhs of candidate cases across both white-collar and gig workers, reviewed through AuthBridge’s verification platform.

Education checks showed gaps, with 2.93% of cases reporting discrepancies. These were largely linked to fake certificates or degrees from unrecognised or blacklisted institutions.

Address verification continues to remain a challenge as well. Inaccurate or outdated address details make it difficult to establish candidate traceability, which is critical for roles involving financial access and regulatory compliance.

This reinforces the need for stronger, technology-led background verification processes, including early-stage checks and continuous monitoring, to reduce risk and ensure hiring accuracy.

Read the complete news here.

AuthBridge report reveals nearly 1 in 10 gig worker profiles flagged for address discrepancies, highlighting growing verification challenges in India’s gig economy.

AuthBridge Report Flags Address Discrepancies in Nearly 1 in 10 Gig Worker Profiles

AuthBridge’s Workforce Fraud Files 2026: 5% Discrepancy Rate Across White-Collar and Gig Hires

“In gig hiring, speed cannot come at the cost of trust. When even basic checks like address and identity show gaps, it highlights the need for stronger, technology-led verification systems that can operate at scale. As India’s gig economy continues to expand across logistics, delivery, and on-demand services, the report underscores a clear shift: background verification is no longer just an onboarding formality, but a critical control point for ensuring safety, reliability, and long-term platform credibility,” said Ajay Trehan, Founder & CEO, AuthBridge.

Hiring risks in India’s gig economy are increasingly being driven by gaps in basic verification checks, according to AuthBridge’s Workforce Fraud Files 2026. Based on background verification data from April to September 2025, the report highlights that 6% of gig worker profiles showed at least one discrepancy, signalling growing concerns in a workforce built on speed and scale.

Address verification emerged as a key area of concern. Nearly 9.7% of gig worker cases reported discrepancies, with candidates often providing untraceable locations or becoming unresponsive during the verification process. In several instances, previously listed employer addresses were found to be non-existent, raising questions around both traceability and authenticity.

Identity checks added another layer of risk. Around 2.5% of cases failed identity (NID) verification, largely due to fraudulent or misused identification documents that could not be matched with official databases.

Legal screening further reinforced the need for tighter checks. In total, 2.2% of gig worker profiles flagged issues in court record checks, including cases related to theft and assault, which are particularly critical in customer-facing roles where trust is non-negotiable.

Taken together, these findings point to a structural challenge rather than isolated discrepancies. In a sector where hiring cycles are compressed and onboarding is often rapid, verification frameworks are struggling to keep pace with scale.

Read the complete news here. 

Employment Discrepancies in Pharma Hiring

AuthBridge Report Flags 12.1% Employment Discrepancies in Pharma Hiring

AuthBridge’s Workforce Fraud Files 2026: 5% Discrepancy Rate Across White-Collar and Gig Hires

“The pharmaceutical sector operates in a highly regulated environment where trust, compliance, and accountability are essential. While employment discrepancies have reduced compared to earlier cycles, the persistence of misrepresentation and the rise in address verification challenges highlight the need for stronger, technology-driven verification frameworks. Robust screening processes are essential for organisations to maintain workforce integrity and safeguard operational credibility,” said Ajay Trehan, Founder & CEO, AuthBridge.

India’s pharmaceutical sector continues to encounter significant hiring-related risks, particularly involving misrepresentation of employment history, address validation, and education credentials. Insights from the Workforce Fraud Files – H1 FY26 by AuthBridge highlights these discrepancies as recurring issues within the pharma hiring practices, with field sales and operational roles emerging as the most vulnerable areas.

The most significant concern remains employment verification. The report finds that 12.1% of pharma employment checks recorded discrepancies in H1 FY26. While this marks a decline from 17% in the previous cycle, misrepresentation related to salary details, work experience, and tenure information continues to be a common risk factor in the sector. With pharmaceutical companies relying heavily on a distributed workforce across sales, distribution, and regulatory functions, inaccurate employment disclosures can directly affect operational integrity.

As India’s pharmaceutical industry continues to expand both domestically and globally, the report underscores the importance of strengthening pre-employment screening processes, improving address verification systems for field-based roles, and maintaining consistent employment validation protocols to support long-term governance and compliance.

Read the complete news here. 

Retail Hiring Verification: AuthBridge's Workforce Fraud Files

AuthBridge Report Flags Rising Hiring Discrepancies in India’s Retail Sector

AuthBridge’s Workforce Fraud Files 2026: 5% Discrepancy Rate Across White-Collar and Gig Hires

Retail Hiring Verification: AuthBridge's Workforce Fraud Files

“Retail hiring happens at speed and scale, particularly at the frontline. However, the data clearly shows that structured verification cannot be compromised. With one in six employment checks failing and education discrepancies rising, retailers must strengthen screening controls to protect operational stability and customer trust,” said Ajay Trehan, Founder & CEO, AuthBridge.

AuthBridge’s latest Workforce Fraud Files – H1 FY26 highlights growing hiring risks within India’s rapidly expanding retail sector. The report found that nearly 1 in 6 candidates failed employment verification checks, with discrepancies also observed in education (9.16%) and address verification (10.64%), reflecting persistent gaps in candidate data accuracy. 

The findings are based on background verification data collected during H1 FY26, covering key checks such as employment history, education, and address validation, critical areas for a sector driven by the frontline operations, cash handling, and inventory management. 

Employment verification emerged as the most impacted area, with candidates often misreporting tenure, salary, or previous roles. Address discrepancies were also significant, largely due to workforce mobility and temporary living arrangements, while rising education mismatches indicate increasing pressure on candidates to enhance their profiles. 

These trends underscore the need for retailers to balance speed with diligence in hiring, especially as expansion accelerates across Tier-2 and Tier-3 markets. Strengthening verification frameworks will be essential to ensuring operational efficiency, reducing risk, and maintaining customer trust. 

Read the complete news here. 

The Invisible Contract: Why vendor and franchise compliance defines India’s hospitality future

The Invisible Contract: Why Vendor and Franchise Compliance Defines India's Hospitality Future

In an exclusive feature with ETHospitalityWorld, Ajay Trehan, Founder and CEO of AuthBridge, highlights how vendor audits, franchise standards, workforce verification, and hygiene compliance form the invisible trust infrastructure that supports every guest interaction. While customers rarely notice these mechanisms, their absence is immediately visible when something goes wrong.

The hospitality industry is based on trust. Every supplier decision, hiring choice, and operational process directly influences brand reputation. A single lapse, whether from an unlicensed vendor, weak hygiene practices, or inadequate workforce screening, can trigger incidents that spread rapidly across digital platforms, impacting brand perception far beyond a single outlet. 

As hospitality brands expand through a network of franchisees and vendors, maintaining consistent standards across locations becomes both a strategic necessity and an operational challenge. Compliance frameworks, spanning vendor due diligence, workforce background checks, operational SOPs, and regulatory adherence, enable brands to scale without diluting service quality or guest safety.

However, compliance is often perceived as a cost burden, particularly for smaller operators navigating fragmented regulations and rising operational pressures. Forward-looking organisations are reframing this reality by embedding compliance into business design, leveraging technology to automate monitoring, and prioritising partnerships that value process integrity alongside price.

In an era where consumer trust is shaped instantly and publicly, compliance is no longer an administrative obligation but a strategic enabler of resilience and growth. For India’s hospitality sector, sustainable expansion will be defined not just by how fast brands grow, but by how consistently they uphold the standards that protect their reputation and customer trust.

Hi! Let’s Schedule Your Call.

To begin, Tell us a bit about “yourself”

The most noteworthy aspects of our collaboration has been the ability to seamlessly onboard partners from all corners of India, for which our TAT has been reduced from multiple weeks to a few hours now.

- Mr. Satyasiva Sundar Ruutray
Vice President, F&A Commercial,
Greenlam

Thank You

We have sent your download in your email.

Case Study Download

Want to Verify More Tin Numbers?

Want to Verify More Pan Numbers?

Want to Verify More UAN Numbers?

Want to Verify More Pan Dob ?

Want to Verify More Aadhar Numbers?

Want to Check More Udyam Registration/Reference Numbers?

Want to Verify More GST Numbers?