HPCL AuthBridge DriveTrack plus

AuthBridge Partners With HPCL To Fuel Its DriveTrack Plus Program

AuthBridge, India’s leading authentication and onboarding solutions provider, has announced a strategic partnership with Hindustan Petroleum Corporation Limited (HPCL), a Maharatna Central Public Sector Enterprise (CPSE) and an S&P Global Platts Top 250 Global Energy Company, to transform the customer onboarding experience for its DriveTrack Plus loyalty program. This collaboration aims to address key challenges around account creation and authentication, ensuring a smooth and efficient customer experience.

AuthBridge’s cutting-edge onboarding platform, OnboardX, will simplify the process, reducing onboarding time from 31 minutes to just 4 minutes, while maintaining an industry-leading accuracy rate of 99.5%. The solution will also minimise account duplication and streamline KYC compliance, ensuring seamless onboarding for new and existing customers. This optimised process will benefit 1.8 million customers and enable HPCL to onboard around 6,000 new customers daily.

Authbridge will revolutionise HPCL’s onboarding by introducing advanced cKYC and vKYC solutions, incorporating liveness checks, OCR-based document verification, and facial recognition for secure identity confirmation. This will minimise manual intervention, ensuring faster, more reliable enrolment at scale. By creating an authenticated and secure network of fleet owners, Authbridge will not only streamline the process but also enhance trust and operational security for HPCL, delivering a seamless and trustworthy onboarding experience.

What Would The DriveTrack Plus Onboarding Journey Look Like?

The scalability of AuthBridge’s platform will empower HPCL to manage high volumes of enrollments effectively, supporting its ambitious growth goals while significantly lowering operational costs associated with traditional manual KYC processes.

HPCL Onboarding Journey

This partnership positions both AuthBridge and HPCL at the forefront of digital transformation within the fuel and logistics sector. As industries across India continue adopting innovative solutions, the collaboration reflects a shared vision to optimise processes and create a frictionless customer journey.

Key Highlights Of AuthBridge’s Partnership With HPCL

HPCL AuthBridge partnership benefits
  • Significant Reduction in Onboarding Time: The time to onboard customers will be drastically reduced from 31 minutes to just 4 minutes. This faster process will not only enhance the customer experience but also enable HPCL to onboard a much larger number of users daily, significantly increasing operational efficiency.
  • High-Accuracy Verification: AuthBridge’s platform maintains a 99.5% accuracy rate, ensuring that customer details are verified with precision. This high level of accuracy reduces the possibility of duplicate accounts and strengthens the integrity of HPCL’s customer database.
  • Scalable to Support Growth: With 1.8 million customers already in its DriveTrack Plus loyalty program, and the ability to onboard 6,000 new customers daily, HPCL is equipped to scale its operations smoothly without the delays associated with traditional onboarding methods. The advanced technology solutions provided by AuthBridge ensure HPCL can meet its ambitious growth targets with ease.
  • Advanced KYC and Document Verification: The partnership introduces liveness checks and automated document verification to streamline the KYC process. Customers can now complete the entire KYC journey digitally, including video KYC with facial recognition. This eliminates the need for manual verification and significantly reduces the chances of fraud.
  • Seamless Integration for Truck Drivers: A key feature of this collaboration is empowering HPCL’s agents to onboard truck drivers through fleet owners, making the process hassle-free for this important customer segment. By enabling agents to enroll drivers and verify their documents via video KYC, HPCL can now onboard more customers in less time while maintaining strong security measures.
  • Cost-Effective and Efficient: With the shift to a fully digital onboarding process, HPCL will experience significant cost reductions by cutting down on manual interventions and paperwork. The automation of KYC processes not only improves accuracy and speed but also drives down operational expenses, offering long-term savings.

Transforming The Onboarding Process In The Fuel and Logistics Sector

As competition surges in the logistics and fuel sectors, businesses will need to adopt secure, efficient solutions to maintain their edge. With the Indian logistics market expected to grow by 14% in 2024, the challenge of system misuse will intensify. Authbridge’s extensive experience, partnering with over 210 fleet and logistics companies, positions it as a leader in offering customisable onboarding journeys — higher than the industry standard. This flexibility not only enhances operational efficiency but dramatically reduces time to market, giving businesses the agility they need to scale quickly and securely.

By integrating Authbridge’s API marketplace, companies will significantly reduce fraud risks while tailoring their onboarding processes to fit specific needs. This approach ensures businesses can grow without compromising on security or speed.

Through its partnership with Authbridge, HPCL will undergo a significant digital transformation, streamlining onboarding, cutting costs, and elevating the customer experience. Authbridge’s expertise will resolve critical issues such as account duplication and manual KYC delays in HPCL’s DriveTrack Plus loyalty program. By offering fast, secure, and fully customised onboarding journeys, this collaboration will not only help HPCL stay ahead of competitors but will also foster greater trust and loyalty among its customers.

eshram one stop solution launched

eShram: One Stop Solution Launched- All Key Details

India’s unorganised workforce, which contributes significantly to the country’s economy, often faces barriers in accessing social security schemes. These workers, whether daily wagers, gig workers, or others employed informally, form a major chunk of India’s total workforce. To address their welfare needs, the Government of India launched the eShram portal in August 2021. On October 21, 2024, this initiative received a major upgrade with the launch of the eShram – One Stop Solution.

launch of the eShram one stop solution

The new platform, as announced by Union Minister of Labour & Employment and Youth Affairs & Sports Dr Mansukh Mandaviya during the launch event, aims to provide “seamless access to different social security schemes for the unorganised workers registered on eShram.” Dr Mandaviya also highlighted the rapid growth of the platform, noting that “Every day, around 60,000 to 90,000 workers are joining the eShram platform, which demonstrates their confidence in this initiative.” This rise reflects the trust and growing reliance that workers have on the platform to access important welfare schemes.

eShram – One Stop Solution: Key Features And Benefits

The eShram – One Stop Solution is designed to bring multiple welfare schemes under a single platform, making it easier for unorganised workers to access social security benefits. As explained by the honourable minister, the primary objective of this platform is to “simplify the registration process for unorganised workers and facilitate their access to government welfare schemes.” This integration reduces the bureaucratic hurdles that have traditionally limited the reach of welfare programmes to this vast section of the workforce.

The platform provides access to a variety of welfare schemes such as:

This consolidation of schemes under a single platform highlights the government’s commitment to “acting as a bridge, connecting the workers to the numerous benefits offered by the government,” said Dr Mandaviya. Sushri Shobha Karandlaje, Union Minister of State for Labour & Employment, emphasised the importance of integrating state-level systems, stating that “this initiative will also help in ensuring saturation of the schemes through identification of left-out potential beneficiaries, State/District-wise.”

By making welfare access more efficient and transparent, the eShram platform is not only streamlining welfare distribution but also ensuring that no worker is left out.

The Impact Of eShram On Unorganised Sector  Workers

Since its launch on the 26th of August 2021, the eShram portal has played a key role in changing the way unorganised workers access welfare benefits in India. With nearly 30 crore workers already registered on the platform, the eShram – One Stop Solution aims to enhance this reach further by simplifying access to multiple social security schemes.

The portal is especially important for the unorganised workforce, which often struggles with fragmented welfare systems and complex registration processes. By bringing all schemes under one roof, eShram eliminates the need for workers to navigate through different platforms to claim benefits. This integration not only saves time but also reduces the chances of workers missing out on key benefits due to a lack of awareness or cumbersome processes.

eShram one stop solution launch 2

Dr Mandaviya emphasised the necessity of ensuring that all unorganised workers take advantage of this platform, encouraging them to “register on the eShram portal and benefit from the wide range of social security schemes designed to improve their livelihoods and ensure their well-being.” This clear call to action is intended to further expand the reach of the platform, ensuring that more workers are included in the welfare net.

The long-term goal is to ensure that unorganised workers, who are the backbone of the economy, receive the social security they deserve, thus improving their financial stability, health, and overall quality of life.

Integration Of State And Central Government Schemes

One of the key features of the eShram – One Stop Solution is the integration of both central and state government welfare schemes into a single repository. This approach, as mentioned by Sushri Shobha Karandlaje, is crucial for ensuring “last-mile connectivity” and expanding the platform’s reach to the most vulnerable and left-out workers across the country. By aligning state government systems with the eShram portal, the initiative allows for a State/District-wise identification of potential beneficiaries, ensuring that no eligible worker is missed.

This integration is in line with the government’s whole-of-government approach, where multiple ministries and departments work together to streamline access to welfare benefits. Over the first 100 days following the launch of the new government, several meetings were held to ensure the smooth integration of welfare schemes across central ministries and departments.

According to Ms. Sumita Dawra, Secretary of the Ministry of Labour and Employment, the platform will continue to evolve, with more schemes being onboarded in the future to provide workers with “seamless access to various government schemes.” This comprehensive approach ensures that the platform remains a central hub for the welfare of unorganised workers, addressing their diverse needs and offering a wide range of benefits under one system.

The Importance Of Verified Hiring From The Unorganised Sector

While the eShram – One Stop Solution plays an important role in providing welfare access, it also serves as a foundation for secure and verified hiring practices for the unorganised workforce sector. With the rise of the gig economy and an expanding unorganised workforce, businesses need to ensure that they are hiring individuals who are not only registered but also properly vetted.

According to our Annual Trend Report FY’24, there has been a 12.5% increase in discrepancy rates for gig worker verifications between FY 2021 and 2024. This shows a growing challenge for employers who rely on informal and gig workers. This include ride-hailing companies, food delivery platforms and more. These discrepancies can lead to significant risks, such as hiring unverified workers who may not have the required credentials or may present fraudulent documents.

As the gig economy grows—expected to reach 25 million workers by 2030—employers must adopt stringent verification processes. This is where AuthBridge’s solutions become indispensable. By integrating with the eShram portal, businesses can ensure they are hiring verified workers with legitimate registrations. AuthBridge’s UAN (Universal Account Number) Verification provides an additional layer of security, ensuring that workers registered on eShram are fully vetted and their credentials are validated.

Table: Discrepancy Rates In Gig Worker Verifications (FY 2023-2024)

Verification TypeDiscrepancy Rate
Address Verification19.4%
Identity Verification0.9%
Court Record Check29.88%

These findings from AuthBridge showcase the importance of thorough background checks and reliable hiring practices, particularly when employing from the unorganised sector. The integration of eShram with AuthBridge’s verification services ensures that employers can reduce the risks associated with hiring unverified workers while contributing to a more secure and compliant workforce.

By leveraging both the eShram – One Stop Solution and AuthBridge’s background verification services, businesses can confidently hire from India’s growing unorganised workforce, ensuring compliance, security, and reduced risks of fraud.

FAQs around e-Shram

eShram is the national database of unorganised workers (NDUW) to facilitate delivery of social security and welfare schemes.

eShram was launched on August 26, 2021.

eShram: One Stop Solution was launched in October 21, 2024.

Unorganised workers between the age of 16 and 59 can register on the eShram portal.

Skill India Digital, NCS and PMSYM, PMSVANidhi ( for street vendors), MGNREGA, Pradhan Mantri Awas Yojana Gramin (PMAY-G), Ration Card, PMAY-U, PMJJBY( life insurance), PMSBY ( accident insurance), AB-PMJAY ( Ayushman Bharat), etc. have been mapped with the e-Shram database.

14434 is e-Shram helpline number. For solutions regarding grievance redressal, email can be sent to gms.eShram.gov.in.

The Ministry of Labour & Employment launched the eShram portal to create the first-ever National Database of Unorganised Workers (NDUW), linked with Aadhaar. This database will capture essential details such as name, occupation, address, type of work, educational qualifications, and skills, aimed at enhancing their employability and ensuring access to social security schemes. The portal includes unorganised workers from various sectors, including migrant, construction, gig, and platform workers.

  1. Go to https://register.eshram.gov.in/#/user/self 
  2. Enter Aadhaar linked mobile number
  3. Enter the Captcha shown on the screen
    Then, you will be asked if you are an active member of the Employees’ Provident Fund Organization (EPFO) and Employees’ State Insurance Corporation (ESIC). 
  4. Then, click on Send OTP, wherein an OTP will be sent to your Aadhaar-linked mobile number.
  5. After entering the OTP, you can get registered on the eShram portal.

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The most noteworthy aspects of our collaboration has been the ability to seamlessly onboard partners from all corners of India, for which our TAT has been reduced from multiple weeks to a few hours now.

- Mr. Satyasiva Sundar Ruutray
Vice President, F&A Commercial,
Greenlam

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